07 December 2019 09:07 AM

Mashaat participates in WTM 2019

Sunday، 03 November 2019 - 01:32 PM

Minister of Tourism Rania EL Mashaat has left on November 3, 2019 for London, presiding  a delegation to participate in World Travel Market (WTM) 2019 held during the period 4-6 November in London.

Before leaving the minister noted that the ministry is keen on participating in the activities of the WTM as it is one of the most important travel market exhibitions and gatherings for world tourism decision makers . She confirmed the importance of Egyptian participation this year, especially after UK has lift its travel restrictions to Sharm El Sheikh, which will have a positive impact on the increase of tourism movement coming from Britain.

The minister stressed the importance of participating in tourism exhibitions as they are means of marketing.

During her visit, she added that she is keen, on highlighting the basics of Egypt's marketing campaign; Branding by Destination, GEM 2020 opening , and People 2 People campaign.    

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